The idea is within the term, itself: Brainstorm. Your brain unleashes a phalanx of ideas in rapid form, but which ideas makes sense–and even more importantly from a business standpoint–which ideas make money? That’s the key question.
Sometimes the brain settle into “sleep mode” and attempting to find revenue-generating ideas is much like pulling teeth. Good marketing needs clean, clear and rapid yet patient thinking. The What Is A Patent you draw through the better the chances of you discovering that golden nugget. There are many ways to move ideas from grey to green matter. Here are some tips:
Don’t Leave Home Without One – Jot it down! Regardless how many ideas you have, also have a pen, paper, notebook, PDA, smartphone, PC, paper napkin or chisel nearby to record thinking. One never knows when a concept may surface. If you’re just like me, out of pen may be from mind!
One of the best tools will be the smartphone. The QWERTY keyboards are suited for rapid idea recording. And, if you locate yourself with no way of writing it down, well…leave a voicemail.
Find the Right Environment – If you believe better in a quiet room ensure you start brainstorming in that setting. Our company is often flooded with excessive “noise clutter” inside our casual and working lives. If quiet is the thing you need, then look for the empty conference room (or janitor’s closet) away from calls, emails and interruptions. Find that quiet place and allow your mind settle. Take a deep breath and remove the clutter, blow out your brain dust and tune in to the silence.
A number of your very best ideas surface within the strangest places. Yes, the shower is a good place. For many odd reason my mind works well within the shower. Perhaps it’s the positive ions or perhaps the running water of the minor key of nature (most sounds of nature are in a minor key for you personally musicians). Granted, it could be tough to jot down ideas within the shower, however for some odd reason ideas often flow using the water. So when you find the right environment, write Those ideas down. Stupid ideas. Strange ideas. Left field ideas…each of the ideas.
Timing is Everything – Some brains think better each day and a few better later in the day. Some don’t think in any way but that’s another matter. For me personally, my mental abilities are sharper each day. Once that mug of coffee hits my neurons and mixes with many dopamine my head is off and running. Thus, if it is ideas you need, make sure to reserve focused time to jot down ideas at your period of peak intellectual alertness.
If you are on the opposite side as well as your brain has a tendency to set with the sun, be sure to capitalize on the “night person” benefits. One benefit of the night time owl personality is the fact great ideas will come during the night, rest in your sleeping brain, and then upon waking they offer merely the solution you were hoping to find. The saying, “sleep onto it” has more benefits we realize. Not only does sleep encourage patience but it allows ideas to ferment and incubate.
Whiteboard Magic – The whiteboard is probably the best brainstorming tools ever invented. Basically If I don’t possess a whiteboard I battle to think, specially when I need to “think out loud.” Just look at those UPS whiteboard commercials: simple, illustrative, innovative, clear and just plain fun to view.
Even if you are much like me and your handwriting looks encrypted, the white board is a great tool to “permit it to all flow.” The white board enables writing, erasing, easy editing, multiple colors and best of all—it forces one to maintain your thoughts brief. In addition, ideas coming from a group meeting are easily incorporated to the board.
Becoming whiteboard savvy takes practice. Think “Excelish” and graphical combined with the words/ideas you record. Clear, concise and Inventhelp Technology is really a natural by-product of good whiteboard use. Don’t underestimate the simplicity with this tool. Cavemen might have written the initial wheel on the first whiteboard (cave wall), so don’t forget its value. Have one both at home and some at your workplace. You will be surprised precisely how valuable an instrument this erasable slate could become. And, if cost is not really a barrier, employing a whiteboard that records and prints your brainstorms is the best of both worlds.
Many Brains Makes Lite Work – Proverbs states that “in many councilors there is certainly wisdom”. In marketing the same holds true. There is certainly just no alternative to objective filtering brought on by multiple minds checking out multiple ideas. The mass mind meld usually works best at the beginning of the brainstorming process because a team of people can frequently generate rapid fire ideas to start this process. After the shotgun of thoughts, words and concepts is placed on paper or whiteboard, the whole process of narrowing on the winning ideas begins. Give and take in addition to healthy debate and interaction likewise helps using this process.
But bear in mind, it’s best to have a team leader in this process. When there is no one to direct the concept stream you can easily get sidetracked or overwhelmed. Appoint a focus leader for efficiency sake. Also, also have a goal in your mind for your ideas. Think about, “exactly what is the function of these ideas?” Ask, “Just how can we offer new products or services from whatever we learn and see?” And primarily, enable the results speak on their own. The final in the process might be diverse from the ogzbhq so don’t be scared to alter, stop, drop or add new services or products once the storm is over. Brainstorming, just like a storm, takes on a life of its own-so let your opinions do exactly that.
Don’t Ignore the Customer – The most effective goods and services are Can I Patent An Idea, not company driven. Soliciting ideas from your internet site, comment boxes and focus groups are critical. For instance, one company I dealt with enjoyed a difficult time deciding on a product or service color. So, an easy survey with 3 to 5 color choices as well as a radio button selection interface was all we necessary to gain feedback from web customers. Because your website is working 24/7, allow it to become the supply of free market research. Getting a professional focus group marketing company could be cost prohibitive, so utilize calls for your current customers, internet site surveys and trade events as being a source of decision data.